Our client is California-based AKDY Imports, a manufacturer of high-end home improvement products. With over 1200 home improvement products to its inventory list, the company has an estimated annual revenue of $17.1million and is growing at a phenomenal rate
Lead Generation For Australian Based Mortgage Firm
An Australian loan company sought ExpertCallers' help due to falling productivity and a low conversion rate.
ExpertCallers introduced a two-step strategy, revamping the follow-up process and eliminating the second call.
The new approach boosted the conversion rate to 70%, cut costs by 40%, and increased the bottom-line by 60%.
Story of the Customer
The client, a renowned mortgage and refinance company in Australia, was struggling with a low conversion rate of less than 20%, decreased productivity, and reduced revenue inflow, leading them to seek help from ExpertCallers for their lead generation service.
ExpertCallers implemented a strategy, eliminating second follow-ups and scheduling direct first-call appointments.
The client's conversion rate soared to 70%, with costs reducing by 40% and a bottom-line increase of 60%.
The client was struggling with a low conversion rate of less than 20%, a drastic fall in productivity, and reduced revenue inflow into the organization.
The in-house team of the client had difficulties in managing follow-up calls and confirming appointments with customers.
The client's existing lead generation strategy was ineffective, leading to high infrastructure and execution costs.
ExpertCallers implemented a follow-up strategy that effectively reminded customers about their appointments and included provisions to reschedule if necessary, thereby increasing customer engagement.
The practice of a second follow-up call was eliminated and replaced with a direct appointment setting on the first call, reducing redundancy and increasing efficiency.
A comprehensive analysis was conducted post-implementation to identify areas for further improvement, ensuring continual growth and adaptation in the lead generation process.
The conversion rate dramatically increased from a mere 20% to an impressive 70% due to the strategic changes implemented in the follow-up process.
Productivity levels significantly improved and infrastructure and execution costs were reduced by more than 40%, leading to more efficient operations.
The company's bottom line experienced a substantial increase of approximately 60%, indicating a successful implementation of the new lead generation strategies.
Unlocking Enhanced Customer Experiences with ExpertCallers
Elevate your customer experience by collaborating with us. We function as an extension of your company, offering customized services to meet your precise requirements. Our expertise, knowledge, and robust infrastructure are geared to bolster your brand. Unlike many service providers, we prioritize innovation across your entire call center ecosystem.
Reach out to us today to harness our extensive experience in the outbound call center industry.