Cold Calling Services India

Inspiring Prospects to Convert

ExpertCallers’ offshore cold calling services is designed to help you connect with your customers in the most productive way. Using a telephone conversation to build long-lasting business relationships is an art. With over 12 years of experience in providing cold calling outsourcing services for companies across industries, we have mastered this art in more ways than one.

For us, cold calling is more about compelling than pushing. We believe in delivering messages through engagements. It doesn’t matter what industry you are into, if you have something of value to offer, we create engrossing engagements to inspire the buyer to convert.

Our cold calling outsourcing services can help you with the following:

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As an Expert Call Center Company, We Excel in Providing

B2B Cold Calling Services

ExpertCallers’ strategic B2B cold calling services is designed to carry out highly targeted and professional campaigns to acquire new customers thick and fast. Driven by a team of seasoned and skilled professionals, we steer B2B campaigns based on a complete understanding of your target demographic.

Understanding your audience is the key to our campaign strategy. It helps us plan precisely, acquire accurate data and prepare the right script for your demographic. We involve your sales and business development teams in all the planning stages to ensure our tele-callers have the clearest view of the type of information required to produce positive outcomes. This helps you to be consistent with your messaging and build brand credibility.

With over 60,000 hours of B2B cold calling experience and a proven track record of delivering the best, you can bank on us to provide quality leads at all times.

B2C Cold Calling Services

ExpertCallers has wide experience in delivering customized B2C cold calling services to businesses of all sizes. Learning from our experience, we have built an advanced and proven B2C cold calling process to help our clients find new prospects in the shortest possible time. We understand your company’s reputation is put to test every time an agent makes a call to represent your company. So, we entrust this task to experienced and dynamic call center experts who have the know-how to deliver messages professionally to your audience. We arm them with a robust data base, well-filtered contact list and a crisp script to make sure they make the right impression in the first few seconds of interaction.

We Use this Expertise to Deliver

Lead Generation

ExpertCallers excel in using our award-winning B2B and B2C cold calling services to assist you with lead generation and management. Our aim here is to help you get the most out of your marketing campaigns using proven cold calling and lead generation techniques that are custom-built to meet your needs. We don’t just strive to provide a steady flow of traffic to your blogs, websites, or landing pages, but rather we intend to attract targeted audiences who are most likely to be converted into customers – helping you to achieve your ultimate objective of increasing sales and revenues.

Lead Qualification

Our team is expert in identifying and qualifying quality leads for the business. Our team works with proven process of lead qualification and manage the lead distribution to your sales team effectively. This increases the chances to convert the lead to customers.

Appointment Setting

Our cold calling team manages your pipeline and schedule B2B and B2C appointments with the right prospects. This enables the sales reps to meet with the potential leads and increase the revenue of the company.

Lead Nurturing

ExpertCallers’ team is an expert in nurturing the leads until they are ready to buy. Our team has defined process to nurture the leads and effective communication methods to ensure that no leads fall through cracks. The team works with you to develop buying cycle of the leads and also assist you in framing strategic parameters of lead nurturing program. Our expertise in designing and executing the campaigns makes us most trusted partners.

Response Management

Whether a lead come by phone, click-to-call, email or web, it is automatically loaded in the system and the potential point of contact receives a call back within 60 seconds from our highly qualified and experienced response management team.

Account Profiling

Use our cold calling services to research the accounts and reveal best opportunities as well as analyse the competitive advantage when targeting the potential accounts. Our team reach out to specific contact person of the potential account and discover the secondary information if required to ring the bell.

Event Recruitment & Follow-Up

Our team can assist you in creating and managing the event attendance plan. Our team will, not only help you to reach out to people who you want to attend the event, but also carry out follow-ups and ensure maximum attendance. This can increase ROI of the event.

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Unique Features that Sets Us Apart from Other Cold Calling Companies

Being one of the leading B2C and B2B cold calling outsourcing company in the industry, we follow a comprehensive set of procedures and tools to execute services for our clients.

  • Database Customization as per the Client's Requirement
  • Creating a Script Highlighting Key Points
  • Contacting Prospects
  • Questioning Prospects
  • Collecting Feedback
  • Compiling Sales Leads
  • Use of a Multichannel Approach
  • Reporting Sales Leads to Clients
  • Updating the Database
  • Use of Multichannel Contact Center Tools and Technologies
  • Process Oriented Inside Sales Approach
  • Past Experience and Knowledge of Cold Calling Campaigns
In 2007 it took an average of 3.68 cold calling attempts to reach a prospect.
Today it takes 8 attempts.
Cold Calling Activities

Our Approach to Cold Calling Activities

Our cold calling techniques are based on the following foundational principles.


We have divided our preparation strategy into three parts for effective and successful cold calling services.

Part 1: Identifying the product

In the first part, we focus on the supplier or product or the service that is to be represented. We choose to represent products/services that fit a specific purpose for a particular market or application. This helps make our opening calls stronger.

Once the product that is to be represented is decided, our next step is to ensure that the organisation we are representing is ethical, socially responsible and conforms with the expectations of its target market. If it fails to meet any of the criteria, as your representative, our team of callers will not have strong foundations/propositions to build-on and market the product or service in a convincing way. In this case, we would engage in a discussion to suggest an alternative product or service to represent.

Step 2: Stepping into the customer’s shoes

Once a product or service is identified, our second step is preparing for the call. The Cold calling service providers at ExpertCallers view this activity as strategic and empowering. While less experienced outsourcing providers think of each call as a random and impersonal numbers game, we understand the power of communication and persuasion and embrace it.

Step 3: Nailing the call

Our third part is understanding the product offering. At Expert Callers, we try our best to understand your business from the ground up to arm ourselves adequately before picking up the phone. One fundamental quality that we possess that significantly improves the effectiveness of our cold calling services is that we have a good strategic perception of the issues faced by the prospect and deliver an apt opening proposition.

While the above steps detail our approach to cold calling services, here's a deeper look at our best practices.


A good introduction during a cold call service can go a long way in converting your prospects into clients. When talking to customers, we make sure that they are clear about who we are and the purpose with which we have called them. This helps set the stage to request dialogue instantly or schedule the call to a later time according to the availability of the person. Our opening proposition focuses entirely on a detailed pitch of your product offering. Our team members are well trained to make it concise and to the point.

Right questioning

We prepare facilitative questions that are designed to help customers have a better and clearer view of the situation. We frame and pose questions in such a way that they invite customers into considering your product/service and then create the right opening to explain how the product can help solve their issues.


As a cold calling service, we stress on impartiality. It is a tricky thing to do in a business that involves the selling of products and services, but remaining fair and neutral is a very vital trait in this line of work.

You may have come across sellers who criticize and condemn their competitors. By doing this, they are only damaging their brand's reputation. We often remind our team of cold calling experts that people are always looking for an expert in a particular field who could help and guide them to make an informed decision, instead of someone who is trying to sell them something. A good conversation means a loyal customer.

Listening from Customers’ Perspective

Our experts are trained to listen and interpret the needs from the perspective of the customer instead of acting as biased or one-sided self-interested sales people. They understand that prospects can immediately judge whether a caller's actions are intended to be helpful or selfish.

Educating Effectively

Our callers are completely aware of the service, proposition or technology they are representing.They possess the knowledge to give customers fair information when they ask about something and offer them useful feedback in response to their requests. We understand rushing in to close the appointment won’t do any good. Our goal is always to understand our customers and identify whether your product is a valuable fit for what they need.

Involving Customers in The Process

As a part of cold calling lead generation services, we try and involve the customers in our discussion. We let the customer guide the conversation while at the same time keeping the conversation focussed on the product. By acting as the bridge as well as the interpreter we ease customers into a conversation in a very natural manner.

Staying in Touch with Prospects

During cold calls, our team members make it a point to take notes and keep records of the call at all stages. We understand that we have a responsibility towards all the relationships that we initiate and we have witnessed numerous instances where customers have appreciated us staying in touch thus catapulting our clients' brand value.

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We are Different; Here's Why

Effective Engagement

We believe in reaching out to the buyer without trampling on personal space. This is one of the key differentiators that sets us from other call center companies. So, we first work towards building an initial connection before going for the sales pitch. This ensures quick and easy conversions

Right Personality

We ensure all our agents have an effable personality, exude confidence and are familiar with the best techniques. This enables us to deliver trust through the tone of voice, win prospects and also consolidate our position as one of the top cold calling company in the industry.

Intensive Training

We train our agents inside out about your products, your business, and your prospects, so that they introduce prospects to your business the right way and trigger the right desire.

Customized Cold Calling Services for a Range of Industries

Our services can be customized to meet the unique needs of any industry. This includes:

  • Aerospace & Defence
  • Automotive
  • Automobiles
  • Banking & Financial Services
  • Capital Markets
  • Communications
  • Consumer Goods and Services
  • Customs Brokerage
  • Consumer Packaged Goods
  • Energy and Utilities
  • Education
  • Healthcare
  • Insurance
  • Logistics
  • Manufacturing
  • Market Research
  • Media and Entertainment
  • Medical Devices
  • Network Equipment Providers
  • Oil & Gas
  • Pharmaceutical & Life Sciences
  • Platforms & Software Products
  • Public Sector / Government
  • Real Estate
  • Retail & Ecommerce
  • Securities & Capital Markets
  • Telecommunications
  • Securities & Capital Markets

Here’s How Companies Have Benefitted by Outsourcing Cold Calling Services to ExpertCallers

500 +
Cold Calling Agents
Cold Calls Made Every day
Conversions Made

Why Outsource Cold Calling Services to ExpertCallers?

When companies outsource cold calling services to us, they can benefit in following ways:

  • High and consistent contact quality
  • 30% more business opportunities
  • High service level guaranteed
  • Robust security to ensure fool-proof operations
  • 50% increase in high quality leads
  • Significant increase in revenue with more sales closing
  • Enhanced productivity of sales team
  • 30% to 40% reduction in operation costs

When you outsource cold calling services to ExpertCallers, you will partner with us that is extremely skilled in swiftly increase your customer base through effective lead generation, phone consultations or face-to-face appointments.

Frequently Asked Questions

Cold calling helps you connect with your customer in the most productive and personal way. It helps you to acquire new customers, understand your target audience better, and build long-lasting business relationships. Our cold calling services can help you:

  • Define your markets
  • Investigate any business and their human resource requirements
  • Carry out lead generation campaigns to capture prospects
  • Carry out email campaigns
  • Create actionable calling scripts

We can make about 8 cold calls per hour.

The optimal time for making cold calls are 8 and 9 am in the morning and 4 and 5 pm in the evening.

Since most people find cold calling intrusive, a good conversion rate for cold calls is around 2%

Cold calling is more personal when it comes to initiating conversations with your prospects when compared to emailing. It can be used to get referrals, schedule meetings or even close a sale right there.

On the other hand, it is convenient, cost-effective and less intrusive to contact people through email. Emails allow your customers to read your message at their convenience.

In closing, both these approaches need to work in tandem to help retain and grow your business' customer-base. Cold calls are great for initiating personal conversations with a potential customer, while emails can act as follow-ups in the form of reminders, sale announcements, etc.

Having a ready script at your disposal has a lot of benefits when it comes to cold calling. A brief and crisp telephone script creates a really good first impression. It makes you sound more professional and helps you to meet your brand standards. Scripts also help reduce the stress and anxiety of how to take the call forward. Finally, it yields better results by increasing productivity.

Contact us today and discover the advantage to outsource cold calling services to ExpertCallers.