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customer service

Time and again, experts have reiterated that social media is the future of customer service, and they’re absolutely right in taking this position. In fact, as per recent studies, not only will social media help you to reach to a wider section of the audience, but it will also help you to provide targeted service at lower cost, faster pace and greater efficiency. Here is a detailed break-up of the various benefits of using social…

A recent Gartner report suggests that prominence of live chat as a customer engagement channel will grow from 2% to 10% of all interactions by 2018, with over 80% of companies making a dash to make this service available for their customers. Considering the direct benefit that live chat offers to both customers and the companies, this trend shouldn’t be a surprise to anyone. However, from a business perspective, is just providing live chat as…