Appointment-setting and lead generation are two common uses of telemarketing. Businesses also use telemarketing to reach more customers. It’s a challenge since so many people today have a negative view of this method, no matter what they’re delivering. Despite this, telemarketing companies continue to play an important part in the growth of businesses in a wide range of industries. B2C and B2B telemarketing services have been used for decades by companies as outbound marketing, particularly…
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B2B Telemarketing
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